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Praxis des PR-Managements
39,99 € *
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Erscheinungsdatum: 19.03.2015, Medium: Buch, Einband: Gebunden, Titel: Praxis des PR-Managements, Titelzusatz: Strategien - Instrumente - Anwendung, Auflage: 2015, Redaktion: Lies, Jan, Verlag: Gabler, Betriebswirt.-Vlg // Springer Fachmedien Wiesbaden GmbH, Imprint: Springer Gabler, Sprache: Deutsch, Schlagworte: Management // Public Management // Öffentlichkeitsarbeit // PR // Public Relations // Marktforschung // BUSINESS & ECONOMICS, Rubrik: Wirtschaft // Sonstiges, Seiten: 560, Abbildungen: Bibliographie, Herkunft: NIEDERLANDE (NL), Reihe: FOMEDITION - FOM-Edition / FOM Hochschule für Oekonomie & Management, Informationen: Book, Gewicht: 1130 gr, Verkäufer: averdo

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Stand: 30.10.2020
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Lies, Jan: Kompakt-Lexikon PR
37,99 € *
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Erscheinungsdatum: 01/2016, Medium: Taschenbuch, Einband: Kartoniert / Broschiert, Titel: Kompakt-Lexikon PR, Titelzusatz: 2.000 Begriffe nachschlagen, verstehen, anwenden, Autor: Lies, Jan, Verlag: Gabler, Betriebswirt.-Vlg // Springer Fachmedien Wiesbaden GmbH, Imprint: Springer Gabler, Sprache: Deutsch, Schlagworte: Öffentlichkeitsarbeit // PR // Public Relations // BUSINESS & ECONOMICS, Rubrik: Wirtschaft // Werbung, Marketing, Seiten: 242, Abbildungen: Bibliographie, Informationen: Book, Gewicht: 253 gr, Verkäufer: averdo

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Theorien des PR-Managements
39,99 € *
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Erscheinungsdatum: 05/2015, Medium: Taschenbuch, Einband: Kartoniert / Broschiert, Titel: Theorien des PR-Managements, Titelzusatz: Geschichte - Basiswissenschaften - Wirkungsdimensionen, Redaktion: Lies, Jan, Verlag: Gabler, Betriebswirt.-Vlg // Springer Fachmedien Wiesbaden GmbH, Imprint: Springer Gabler, Sprache: Deutsch, Schlagworte: Öffentlichkeitsarbeit // PR // Public Relations // Marktforschung // BUSINESS & ECONOMICS, Rubrik: Wirtschaft // Werbung, Marketing, Seiten: 453, Abbildungen: 49 schwarz-weiße Abbildungen, Bibliographie, Herkunft: NIEDERLANDE (NL), Reihe: FOMEDITION - FOM-Edition / FOM Hochschule für Oekonomie & Management, Informationen: Book, Gewicht: 949 gr, Verkäufer: averdo

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Power Lies , Hörbuch, Digital, 1, 209min
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Unearth the deadly secret of power lines and the lies surrounding them! Power Lies is a captivating thriller that dives into the conspiracy of power lines that kill and a corrupt industry that knows it. Follow Sterling Barrington, public relations vice president for the Franklin Energy Institute, as she investigates this cover-up from within the bowels of the beast. The institute’s archives lead Barrington to a retiree ready to reveal the mysterious industry’s lies. It is when her lead shows up dead that she realizes just how dangerous of a game she is playing. In her journey, Sterling encounters murder, arrest, threats, and assault - all of which are the least of her trials, when she finds herself to be the target of an assassination attempt. Despite these tribulations and great risks, she remains determined to expose the corruption and reveal the truth of these power lies. 1. Language: English. Narrator: Tom Askin. Audio sample: http://samples.audible.de/bk/acx0/177170/bk_acx0_177170_sample.mp3. Digital audiobook in aax.

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The Alibi , Hörbuch, Digital, 1, 323min
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Merritt Saxe, newly hired public relations specialist with the Florida prison system, answers an urgent plea from their division’s director, Willard Ware Baintree. Following his orders, she finds him in the apartment of his mistress, his bloody T-shirt and the mistress’s dead body convincing her the criminal justice superstar is himself a criminal. The director claims he didn’t kill the woman and coerces Merritt into being his alibi. Meanwhile, as the director pulls her farther into his web of lies, Merritt breaks with her longstanding boyfriend and begins a steamy relationship with hunky attorney Israel Goodspeed, whose brother works for the director. Yet how can she trust Israel with her secret or her heart when she suspects the director has been orchestrating their relationship to keep her in line? Speaking out about the cover-up could cost her more than time in jail...it could cost her life. 1. Language: English. Narrator: Falon Echo. Audio sample: http://samples.audible.de/bk/acx0/178676/bk_acx0_178676_sample.mp3. Digital audiobook in aax.

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Walking Home , Hörbuch, Digital, 1, 770min
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It's easy to see where you're going when you follow your heart For Manhattan public relations exec Rochelle Weiss, everything in life has come easily - good looks, good grades, professional success - until her life is turned upside down by the news that her beloved parents are dying. Determined to care for them in their final days, Rochelle loses her job, the support of her lover, Phil, and her lifelong belief that everything will turn out okay. Finding herself alone and nearly broke, she has nowhere to go but into the depths of her own unexplored soul. But when she agrees to take over a friend's dog-walking route, Rochelle discovers the abundance of life that lies beyond the trappings of success. No longer defined by the expectations of others, she struggles to satisfy her own needs, her own yearnings. And yet the closer Rochelle comes to truly understanding what lies in her own heart, the more she realizes that all the pieces of her life must somehow fit together: her parents, her life before their deaths, and her search for a new beginning. 1. Language: English. Narrator: Emily Bauer. Audio sample: http://samples.audible.de/bk/adbl/007540/bk_adbl_007540_sample.mp3. Digital audiobook in aax.

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The Front , Hörbuch, Digital, 1, 273min
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In The Front, D.A. Lamont has a special job for Massachusetts state investigator Win Garano. As part of a new public-relations campaign about the dangers of declining neighborhoods, she's sending him to Watertown to "come up with a drama", and she thinks she knows just the case that will serve. Garano is very skeptical, because he knows that Watertown is also the home base for a loose association of municipal police departments called the Front, set up in order that they don't have to be so dependent on the state - much to Lamont's anger. He senses a much deeper agenda here - but he has no idea just how deep it goes. In the days that follow, he'll find that Lamont's task, and the places it leads him, will resemble a house of mirrors - everywhere he turns, he's not quite sure if what he's seeing is true. This is the master writing at the absolute top of her game. You will never guess what lies behind The Front. 1. Language: English. Narrator: Kate Reading. Audio sample: http://samples.audible.de/bk/peng/001204/bk_peng_001204_sample.mp3. Digital audiobook in aax.

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Rooftop Revolution: How Solar Power Can Save Ou...
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The Biggest Untold Economic Story of Our Time Here is the truth that the powerful Dirty Energy public relations machine doesn't want you to know: the ascent of solar energy is upon us. The production of solar-generated electricity has risen exponentially in the last few years, and employment in the solar industry has doubled since 2009. Meanwhile, electricity from coal has declined to pre-World War II levels as the fossil fuel industry continues to shed jobs. Danny Kennedy systematically refutes the lies spread by solar's opponents-that it is expensive, inefficient, and unreliable; that it is kept alive only by subsidies; that it can't be scaled; and many other untruths. He shows that we need a rooftop revolution to break the entrenched power of the coal, oil, nuclear, and gas industries. Solar energy can create more jobs, return our nation to prosperity, and ensure the sustainability and safety of our planet. Now is the time to move away from the dangerous energy sources of the past and unleash the amazing potential of the sun. 1. Language: English. Narrator: Kevin Pierce. Audio sample: http://samples.audible.de/bk/acx0/009745/bk_acx0_009745_sample.mp3. Digital audiobook in aax.

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Strategic Planning and Spin: Another Advertisem...
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This chapter-level audiobook can change the way you listen to big shots - mostly businesspeople with a snapshot or two of politicians - as they pontificate for public consumption and personal gain. You'll recognize the spin, that dastardly polite euphemism for lies that the advertising and public-relations folks coined years ago to anoint their profession with a bit of undeserved dignity. In the process you might gain a more realistic grasp of what's going on around you and how your mind is being manipulated or brainwashed. In all modesty, you're in good hands; some would say the best, which could be considered bullshit in itself. Who decides? I would be first in line for an honorary doctorate in bullshit if, by some stretch of academic chutzpa, it were tendered by any of the world's great universities. (Actually, I could easily make the case that degrees in business communications or political science are really degrees in bullshit, but that's another book.) I am a master at crafting bullshit, and you, dear listener, will do well to listen to me. I've written millions of words - speeches, strategic plans, articles, and all sorts of marketing lies and spins that I politely call corporate gargle. I've done that for a gaggle of executives who toil for businesses large and small, manufacturers and service providers, technologists, and accountants. I've been practicing this dark, draconian art and teaching others how to follow my lead for 40 years, and, as I say jokingly, it shows in my wrinkled face and cynical attitude that I, with a straight face, call realistic, a true reflection of the world. You'll laugh out loud many times as you wander through this listen. My cheeky, witty, acerbic, in-your-face style is sprinkled with the irony of a true gadfly. You'll resonate - see yourself and your bosses in many of my damning examples as clearly as if you had lived them.... 1. Language: English. Narrator: Julie Eickhoff. Audio sample: http://samples.audible.de/bk/acx0/042283/bk_acx0_042283_sample.mp3. Digital audiobook in aax.

Anbieter: Audible
Stand: 30.10.2020
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